Category: Content Marketing

Our developer client wanted a piece to put in the hands of their condominium residents and potential buyers that they would keep. We recommended a calendar with positive imagery and messages about the property, plus information on neighborhood and association events throughout the year.

I managed this project from concept to delivery, identifying dates and events and writing the copy. I was also responsible for photography, both shooting myself and directing photo shoots.

[click image for a PDF of the complete 2007 calendar]

We created communication pieces for developer clients, to promote their properties to buyers and prospects. The newsletter format was chosen for a sense of continuity and permanence, plus the opportunity to provide information of interest as well as promotion.

I managed the production of these newsletters from concept to delivery including story choices, interviews, photography and copywriting … everything except the graphics.

[click links for PDF of complete newsletters]
slvnews4
slvnews6
meganews